10 Rarely Used Ways To Upgrade Your Ad

10 Rarely Used Ways To Upgrade Your Ad


1. Tell your potential customers special events your
business has sponsored. It could be charities, fund
raisers, charity auctions, etc.


2. Tell your potential customers about any mergers
or joint ventures with other reputable organizations
or businesses they would recognize.


3. Tell your potential customers some valuable info.
This will create rapport with them. It could be tips,
a how-to excerpt, etc.


4. Tell your potential customers about reviews of
special events your business attended. It could be
trade shows, seminars or conferences.


5. Tell your potential customers stories about your
customer service. It could be how you help a new
customer, an award you won, etc.


6. Tell your potential customers stories about your
employees. It could be about why they like to work
for you, their personal profile, etc.


7. Tell your potential customers about milestones
and goals your business has achieved. It could be
a sales goal, customers served goal, etc.


8. Tell your potential customers about innovations
your business has discovered. It could be inventions,
new technologies, patents, new products, etc.


9. Tell your potential customers the things you have
done to improve your product. It could be lighter,
faster, heavier, slower, etc.


10. Tell your potential customers a little history or
past information about your business. It could be
how it started, how you got the product idea, etc.

10 Web Site Design And Writing No-No's

10 Web Site Design And Writing No-No's


1. Don't load your web site with a lot of high tech
clutter. Your visitors may miss your whole sales
message.


2. Don't use unnecessary words or phrases on your
site. You only have so much time to get your visitor's
attention and interest; make ever word count.


3. Don't make the mistake that everyone will totally
understand your web site message. Use descriptive
words and examples to get your point across.


4. Don't write your strongest point or benefit only
once. You should repeat it at least 3 times because
some people may miss it.


5. Don't push all your words together on your web
site. People like to skim; use plenty of headings
and sub headings.


6. Don't use site content your target audience isn't
interested in. If people are coming to your site to
find info about fishing don't include soccer content.


7. Don't use 50 different content formats all over
your web site. Use the same fonts, text sizes, text
colors, etc.


8. Don't use words your web site visitors might not
understand. People are not going to stop and look
in a dictionary, they will just go to another site.


9. Don't let selling words and phrases go unnoticed.
Highlight important words and phrases with color,
bolding, italics, underlining, etc.


10. Don't forget to use words that create emotion.
All people have emotions, people will have more
interest when they are emotionally attached.

10 Web Site Add-Ons That Can Catapult Traffic

10 Web Site Add-Ons That Can Catapult Traffic

1. Add a message board to your web site. People
will visit your web site to ask questions and answer
other people's questions.

2. Add a directory of web site links to your web
site. People will visit your web site to find related
web site links for the topic they're interested in.

3. Add an article section to your web site. People
will visit your web site to read and learn new info
related to their interests.

4. Add an archive of past e-zine issues to your
web site. People will visit your web site to read
past issues of your e-zine that they've missed.

5. Add a free ebook directory to your web site.
People will visit your site to download, study and
read new information.

6. Add a free classified ad section. People will
visit your web site to place their own free classified
ad and to read other offers.

7. Add a free link page to your web site. People
will visit your web site to place their own link and
to look at other people's links.

8. Add an "about us" page to your web site. People
will visit your web site to read about your business
and yourself.

9. Add a guest book to your web site. People will
visit your web site to leave their opinions about your
business and to list their signature file.

10. Add a free software download page to your
web site. People will visit your web site to find
new software that will make their life easier.